By Yoko Kono
You might be surprised to learn that one in four international students pursuing Australian degrees is studying outside Australia, and more than half  studying towards a UK degree are doing so outside the country. Today, these students electing to stay in their home country or region to pursue a foreign education—termed “glocal” students —are growing at a faster rate than the more traditional mobile “global” student segment. While the provision of higher education beyond national borders, known as transnational education (TNE), is a well-established activity for British and Australian universities, U.S. higher education institutions (HEIs) have traditionally been far less active in this realm.
TNE is broadly defined by UNESCO and the Council of Europe  as, “all types of higher education study programs, or sets of courses of study, or educational services (including those of distance education) in which the learners are located in a country different from the one where the awarding institution is based.”
Branch campuses are the most visible example of transnational education, yet they account for just a small portion of global activity. Furthermore, due to the high start-up costs and inherent risks associated with creating a sustainable infrastructure, as well as concerns over academic and political freedom in certain countries , global growth in branch campuses is slowing down . Other types of institutional arrangements, such as franchising, dual/joint degree, and twinning programs are where market opportunities are currently thriving.
Figure 1: TNE Models
U.S. HEIs that seek to provide TNE opportunities can engage in a wide range of models. Western Michigan University  and Drexel University  are examples of institutions with a variety of TNE arrangements (refer to other cases in the interactive map below). While double and joint degrees are the common models  of TNE among U.S. HEIs, they could also consider more affordable alternatives such as MOOCs  and distance education , which are growing in demand among international students.
Institutions looking to expand their internationalization activities through transnational education must determine the best fit TNE model(s) for their institution, while identifying suitable institutional partners that fit their long-term internationalization goals. They also need to make sure they fully understand the nature of the relationships they are entering into as relates to broader priorities and institutional capabilities. Furthermore, U.S. HEIs must consider the varying implications of TNE programs, including which institution will provide and manage the academic program and curriculum, teaching and faculty, recruitment and marketing, and quality assurance and oversight. The extent to which partner HEIs address and manage these parameters will go a long way to defining the nature and likely success of the partnership. As case studies have shown, accurate assessment and management of TNE activities are crucial for long-term sustainability, monetary and reputational return on investment, and global impact.
Interested in developing or expanding your global partnerships? To learn more about how WES Research & Advisory Services can help with your transnational education initiatives, contact us at [email protected] 
*Sources of “Definition” in table: Understanding Transnational Education, Its Growth and Implications . (WENR, August 2012); Cross-Border Higher Education: Issues and Implications for Quality Assurance and Accreditation.  (Knight, 2007).
WES Research & Advisory Services  offers research-based consulting solutions on student mobility, international enrollment, and transnational education.
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